Posts tagged as:

advertising

Are you a Numptee?

October 1, 2009

Numptee is the charmingly clueless character starring in Yorkshire (UK) Water’s new public education campaign, “Bin it, don’t flush it.” You can’t help but smile at his silly antics though [...]

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Retro Water Advertising Film Fest Part 2

September 29, 2009

Part Two: And now, a word from our water sponsors from decades past! We’ve been interrupted by advertising for drinking water for at least a half a century. Following, more of [...]

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Retro Water Advertising Film Fest, Part 1

September 28, 2009

And now, a word from our water sponsors from decades past! We’ve been interrupted by advertising for drinking water for at least a half a century. Following, a taste of “the [...]

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If I Could Place Ads on a Bottle

September 2, 2009

With demand dropping and prices with it, the bottled water industry needs new business models, and UK-based Soak Media is promoting one tried-and-true idea. Borrowing a page from ad-supported free [...]

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Withhold Water from Simpleminded Sod

August 19, 2009

Grass is dumb, so don’t waste too much water on it—it’s too stupid to notice! There’s an oddly malevolent outcome in this offbeat spot from the creative-minded conservationists at Denver [...]

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The Benefits of Big: Giant Campaign from RWE

July 24, 2009
Thumbnail image for The Benefits of Big: Giant Campaign from RWE

How can you change your negative image if you’re a often-hated, ginormous European energy company whose sheer size and power terrifies the regular folks? Why not channel that feel-good-about-monsters character, [...]

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A Moving Tribute from Brazil

July 11, 2009

Here’s an advert from March 2009 spotlighting World Water Day that likely to make you feel seasick! From Tribuna de Minas, a newspaper in Juiz de Fora, Brazil by ad agency [...]

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Evian, The New Fountain of Youth

July 7, 2009

Tough times in the bottled water business call for tough tactics–like selling the age-old quest for eternal youth. Evian’s new ad campaign tells us to “live young (TM)!” Who knew that the [...]

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Sanyo Shows Sea Shots for the Seashore

June 9, 2009

If you’re pondering the wonders of the deep from a ground-level vantage, you’re missing the real action, or so we are reminded by this crazy-clever Sanyo campaign for an underwater [...]

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Go Gross: Winning Hearts & Minds with Yuck Appeal

February 16, 2009

One sixth of the world, no access to clean water. 2 million people, dead of waterborne diseases. Every year. Year after year. Blah blah. Why doesn’t everyone get it? Why are relatively [...]

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